Snapchat Rebrands as Snap Inc, introduces new glasses

As rumored, Snapchat has finally released its first hardware product called ‘Spectacles‘. The company has done major re-branding. In order to explore new avenues and not to be known only as a social network, Snapchat has changed its name to Snap Inc.

Evan Spiegel, Snap Inc CEO revealed ‘Spectacles‘, a set of $129 cool sunglasses that has integrated video camera. All videos recorded are stored in the memories section of the app.

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Take a look at the company’s Twitter account. The new logo, re-branding is already applied.


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