Top 15 Low Competition Freelance Skills in 2023

Low Competition Freelance Skills in 2023

In 2023, there are some freelance jobs that only a few people do, called “low competition freelance skills.” Businesses and individuals seek specialized services targeting specific markets as the digital economy grows. Due to this change, independent contractors have a rare chance to profit from their subject-matter expertise in markets that still need to be saturated.

In this dynamic environment, staying ahead of the curve by honing these low-competition skills can be the key to a successful and fulfilling freelance career. In this article, we will explore some of the most promising low-competition freelance skills for 2023 and how they can open doors to exciting opportunities in the gig economy.

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Low Competition Freelance Skills 2023

Virtual Assistant

A virtual assistant (VA) is a professional who remotely provides administrative, technical, or other specialized support to individuals, entrepreneurs, businesses, or organizations. Virtual assistants are not physically present in the client’s office but work from their location, typically using digital tools and communication channels to collaborate with clients.

  • Potential: Growing demand for remote administrative support as businesses expand globally.
  • Salary Range: Virtual assistants typically earn approximately 13$ per hour, depending on skills and experience.

Translation Services

Online marketplaces feature numerous job listings in the category of translators. Documents or movies are converted from one language to another during translation.

To undertake a translation job, it is necessary to be fluent in at least two languages. For instance, if a client provides a document in Bengali, it must be accurately translated into the target language within a specified timeframe and then delivered to the client.

You can examine the profiles of top freelance translators on platforms like Upwork to gain insight into the significance of this straightforward yet essential skill.

  • Potential: Demand depends on language proficiency and specialization.
  • Salary Range: Rates vary based on language pair and complexity but can range from approximately 20$ per hour or more.

Content Writing

Content writing primarily involves the creation of website articles and posts. The online marketplace offers many content writing opportunities, making it a lucrative field. Content writers have multiple earning avenues, including crafting website content and participating in online freelance platforms.

 Low Competition Freelance Skills in 2023

In the digital age, a skilled content writer has the potential to earn a substantial income per hour. Their ability to produce high-quality, engaging content is in high demand, making it a rewarding endeavor in the online marketplace.

  • Potential: Steady demand for high-quality content in the digital age.
  • Salary Range: Rates vary, but freelance editors and proofreaders commonly charge approximately $25 per hour.

Social Media Management

Social Media Management oversees and optimizes an individual’s, brand’s, or organization’s presence on various social media platforms. It involves various activities to create and maintain a solid and engaging online presence to achieve specific goals, such as increasing brand awareness, driving website traffic, or generating leads and sales.

  • Potential: Increasing demand as businesses recognize the importance of an online presence.
  • Salary Range: Entry-level social media managers can earn $15-$25 per hour, while experienced professionals can command 20$ per hour.

Data Entry

Data Entry is a fundamental administrative task involving the inputting and processing data into digital formats such as spreadsheets, databases, or content management systems. This role is critical in maintaining accurate and organized records for businesses, organizations, and individuals.

  • Potential: Consistent demand for data entry tasks, especially for businesses managing large datasets.
  • Salary Range: Entry-level positions often start at $10-$15 per hour, while experienced data entry specialists can earn up to $30 per hour.

Voiceover and Narration

Low Competition Freelance Skills in 2023

Voiceover and Narration are specialized skills involving the vocal delivery of spoken content for various forms of media, such as videos, commercials, documentaries, audiobooks, podcasts, and more. Voiceover artists use their voices to convey a message, provide information, or tell a story.

  • Potential: High demand for voiceover work in various industries, including entertainment, e-learning, advertising, and more.
  • Salary Range: Rates vary widely, but experienced voiceover artists can earn $100-$500 per hour or more.


Illustration is a creative art form that involves the creation of visual representations, typically in the form of drawings, paintings, or digital graphics, to convey ideas, stories, or concepts. Illustrations are widely used in various media, including books, magazines, advertisements, websites, and marketing materials.

  • Potential: Niche demand for custom illustrations in various media.
  • Salary Range: Rates can vary widely, but freelance illustrators often charge $25 per hour.

WordPress Development

Low Competition Freelance Skills in 2023

WordPress Development refers to designing, building, and customizing websites using the WordPress content management system (CMS). WordPress is one of the most popular and user-friendly platforms for creating websites, making it a sought-after skill for web developers and designers.

  • Potential: Steady demand due to the popularity of WordPress for website development.
  • Salary Range: Rates range from $15- $40+ per hour, depending on the complexity of customization.


The systematic process of logging, compiling, and maintaining financial transactions and records for people, companies, or organizations is known as bookkeeping. Ensuring financial transparency and enabling sound financial decision-making entails the accurate and complete recording of income, expenses, assets, and liabilities.

  • Potential: Consistent demand as businesses require financial record-keeping.
  • Salary Range: Bookkeepers can earn $35 per hour, with higher rates for specialized services.

Keyword Research and SEO Optimization

Keyword Research and SEO (Search Engine Optimization) Optimization are integral to digital marketing and website management. They focus on improving a website’s visibility on search engines like Google by optimizing its content and structure to match user search intent.

  • Potential: High demand as businesses aim to improve their online visibility.
  • Salary Range: SEO specialists often charge $21 per hour, depending on expertise and results.

Online Tutoring

Online tutoring is an educational practice that provides instruction and assistance to students or learners over the Internet. It’s a flexible and accessible way to receive personalized learning support covering various subjects and skills.

  • Potential: High demand for quality tutors in various subjects.
  • Salary Range: Tutors often charge $90 per hour, depending on subject and expertise.

E-book Formatting

E-book formatting is preparing a written manuscript or document to be published as an electronic book, commonly known as an e-book. This process ensures the content is structured correctly, visually appealing, and compatible with various e-reading devices and platforms.

  • Potential: Steady demand as self-publishing becomes more common.
  • Salary Range: E-book formatters typically charge $15-$35 per book, depending on complexity.

Resume Writing and LinkedIn Profile Optimization

Resume Writing and LinkedIn Profile Optimization are professional services that help individuals create compelling resumes and LinkedIn profiles to enhance their job search and career prospects. These services aim to showcase a person’s skills, qualifications, and experience in a way that attracts employers and network connections.

  • Potential: Strong demand for job seekers seeking professional help.
  • Salary Range: Resume writers often charge $50-$200 per project, with additional fees for LinkedIn profile optimization.

Handmade Crafts

Handmade crafts refer to various artistic and decorative items created by hand, typically by skilled artisans or crafters. These items are often crafted with precision, creativity, and attention to detail, resulting in unique and one-of-a-kind pieces. Handmade crafts encompass a diverse range of materials and techniques and can serve as decorative items, gifts, or functional objects.

  • Potential: Potential for income on platforms like Etsy, depending on product uniqueness.
  • Salary Range: Earnings can vary widely, from a few dollars to hundreds per item.

App development

Nowadays, almost everyone has a smartphone, and we all download apps that suit our needs. But now, everything is becoming available through apps. So, many companies in our country and abroad are using apps to do all their work.

Skilled app developers are busy creating these apps. You can become an app developer, too, work as a freelancer, and earn a lot of money.

  • Potential: High demand for skilled developers.
  • Salary Range: The salary of an App developer is approximately 23$ per hour.


In 2023, niche freelance skills are in high demand. These “low competition freelance skills” offer unique opportunities for freelancers to thrive and earn well.

Whether you are a virtual assistant, translator, or content writer, or explore other fields like social media management, data entry, voiceover, illustration, WordPress development, bookkeeping, SEO optimization, online tutoring, e-book formatting, or resume writing, niche markets are waiting for you.

Additionally, handmade crafts and app development can also be lucrative avenues. Embracing these skills can lead to a fulfilling and successful freelance career in the digital age.


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