Hajra Naz
Curious about who’s active on X and what topics dominate the conversation? Surprisingly, it’s not just politics, even though political posts often grab headlines.
X recently released a summary of 2025 trends, highlighting the most discussed musicians, TV shows, sports leagues, fashion events, and more. This gives a glimpse into the diverse interests of X users and how the platform is being used beyond political debates.
Even though Elon Musk continues to push his own posts and political agenda on X, a wide variety of other discussions are thriving across the platform.
Music Dominates Discussions
Music continues to generate massive conversation on X. In 2025:
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Stray Kids led with 45.7 million mentions.
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Justin Bieber followed with 11.2 million posts.
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Cardi B came in at 10.1 million mentions.
The popularity of K-pop, particularly Stray Kids, demonstrates X’s international audience and the global reach of music discussions.
TV Shows Capture Attention
Netflix shows remain highly talked about. In 2025:
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Stranger Things had 12.4 million mentions.
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Squid Game prompted 10.9 million mentions.
With the final episodes of Stranger Things expected before year-end, engagement is likely to surge again.
Sports Remain a Key Focus
Sports are a staple topic on X. Last year:
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The Premier League topped mentions with 582.7 million posts.
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Other leagues, like the NBA, also drove significant engagement.
Sports-related content generated a staggering 1.4 trillion impressions, showing that discussions about individual leagues are only a slice of the overall activity on X.
Fashion Sparks Conversation
High-profile events like the Met Gala drew attention, with users discussing extravagant outfits and celebrity fashion moments. While opinions vary, these events remain a consistent driver of engagement on X.
Emoji Trends
X also unveiled the most popular emojis used in 2025 postings. It’s notoriously hard to interpret emoji use, but these findings paint a picture of how users are expressing themselves and interacting with content on the platform.
Read More: The 8 Most Impactful AI Trends of 2026 You Need to Prepare For
Overall Engagement and Insights
X boasts 500+ million users actively participating in a variety of topics. And the platform’s range of conversations—from music and TV to sports and fashion, for example—illustrates its versatility.
Second, X has resurrected Global Trends within the Explore section so that users can see what posts are generating the most discussion in real time. This tool allows for a new method of tracking trending topics and seeing what the X community is paying attention to!
Takeaway
From K-pop to the Premier League, from Netflix favorites to an expression of fashion sensibility, X is more than just a political zone. Topical, broad-based discussions illustrate the platform’s active and diverse user base.
