Elon Musk has declared that his social media platform, X, previously known as Twitter, will present two new premium membership levels.
In a post on X, the extremely rich person uncovered that one level will offer all elements at a lower cost yet will in any case incorporate promotions, while the other level will be more costly but will give an advertisement-free encounter.
Further details regarding these plans were offered by someone other than Mr. Musk.
This announcement follows the platform’s recent introduction of a $1 fee for new users in New Zealand and the Philippines to access X. Users who choose not to subscribe will have limited functionality, allowing them to perform “read-only” actions such as reading posts, watching videos, and following accounts, as stated on the company’s website.
Elon Musk has consistently emphasized that charging for the service is his solution to combat bots and fake accounts on the social media platform. Since taking control of the platform in October of the previous year, he has been working to encourage users to opt for an enhanced service, now referred to as X Premium.
He has made efforts to attract advertisers back to X by offering discounts. Some users are already paying $8 per month for the blue check subscription service.
The “Not A Bot” subscription method aims to reduce spam, platform manipulation, and bot activity. However, Mr. Musk’s rapid changes, including extensive layoffs and the dissolution of content moderation teams, have caused advertisers to pause their ads on the platform.
He acknowledged that these actions have affected the platform’s revenue and attributed this partly to pressure from activists.