Apple uses Muhammad Ali’s help to promote iPhone X selfies

Apple’s iPhone ads are always interesting, refreshing and unique. Last November, Apple Shared its new ‘Sway’ holiday ad and it was beautiful. This time around, to promote the better results of iPhone X front camera, Apple comes up with a unique ad. They have used Legendary boxer Muhammad Ali’s voice to promote iPhone X selfies.

This Ad actually resonates with the very early ad theme of Apple that was aired almost 3 decades back. Take a look.

What are your thoughts on this Ad?